OVERVIEW
OVERVIEW
Video advertising is the most preferred medium for brands to reach every stratum of society. With the increasing use of the Smart TV’s,OTT Platforms, Multi screen usage; video advertising has expanded to newer heights and made a mark in Media consumption.
Discover how brands connect with audiences via video advertisements with our varied services.
We monitor 650+ television channels and 3000+ digital channels (incl OTT). Our expert analysis and cutting-edge technology have helped advertisers, media agencies, digital publishers, OTT platforms, TV Broadcasters, plan their strategic advertisement spending.
Services
TV AdEx
AdEx Data from TV can be used as a roadmap to achieve stronger campaigns & actionable insights. AdEx data especially plays a crucial role for marketers in planning their advertising campaigns. It also helps measure their performance thereby taking well-informed decisions.
Digital AdEx
Largest coverage of Advertising with around 3000+ Digital Publishers, OTT services including YouTube & Apps tracking 46000 + advertisers and 73000+ brands. The Digital information is tracked across devices– Mobile, Tablets, Desktop & Laptops for all types of Ads - Display Banners, Video & Text.
NCT (News Content Tracking)
A special content tracking division tracks content at the News level. News Content Track service is an intelligence dashboard service that allows a subscriber to keep track which helps in understanding nuances from the content of news.
PR Measurement (TV, Digital and Social)
Measure paid vs unpaid PR noise for your brand effortlessly
RMS Alerts (TV and Digital)
Do not miss any new ad launched by your chosen advertiser/ Brand with this service
Music/Movie monitoring
Get seamless reporting on Music and Movie launches on a daily basis.
AdVenture / Creatives
Get an access to a library of Ad Creatives on any Brand or Advertiser since past 25+ years
Daily and Weekly Sales Reports
Analyse TV, Digital, Print and Radio AdEx at the click of a button
Category Track Report
Category trends have helped many Agencies and Advertisers strategize their plans of Action. Connect with us to know more about this service.
